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Mario Bautista, has been with the entertainment industry for more than 4 decades. He writes regular columns for People's Journal and Malaya.

Feb 11, 2015

GMA Network's #Hugotpa, A Digital Campaign For Valentine

GMA NETWORK’S Public Affairs group is set to create a romantic kind of buzz online as we celebrate the Kapuso month with the launch of the digital campaign #hugotPA. This project, initiated by the GMA Public Affairs Social Media team, invites netizens to express their romantic sentiments using the hashtag #hugotPA. It is a combination of the Filipino word hugot –now a widely used online term that refers to an act or idea of drawing out emotions- and the acronym of Public Affairs, PA.

Instead of posting the usual love quotes, netizens are encouraged to be more creative by incorporating the titles and taglines of various Public Affairs shows in their respective #hugotPA posts. Celebrate love month and share creative #hugotPA quotes with GMA Public Affairs. Join their growing online community on Facebook www.facebook.com/gmapublicaffairs. For updates on your favorite GMA Public Affairs programs and specials, visit their website at http://www.gmanetwork.com/news/publicaffairs.

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